In a recent episode of The Pink Welder podcast, Liv Murphy welcomed Jonathan Young, CEO of Sunstone Welders, to dive into all things permanent jewelry. Together, they discussed the thriving industry, the Sunstone vision, and the passion that drives this growing community.
The "Why" Behind Sunstone
At the heart of their conversation, Liv and Jonathan explored the “why” behind Sunstone’s involvement in the permanent jewelry world. Jonathan emphasized that Sunstone’s mission is to empower jewelry artists by providing top-tier tools and unwavering support. He spoke about the company’s genuine love for the permanent jewelry community and their commitment to seeing it grow.
Elevating Your Business with PJX
A key topic was the Permanent Jewelry Expo (PJX). Jonathan mentioned that this event is essential for those who are serious about taking their permanent jewelry business to the next level. With opportunities for networking, learning, and growth, PJX offers a platform for artists to connect and collaborate. The event is a testament to Sunstone’s desire to foster relationships within the industry, providing the tools and resources needed for success.
A Worthwhile Investment
One thing Liv and Jonathan didn’t shy away from was the reality that Sunstone’s welders come with an upfront cost. But as they discussed, the return on investment speaks for itself. Liv shared that her customers spend an average of $130 per visit, meaning she quickly recouped her initial investment. For those ready to dive in and scale their business, Sunstone’s welders offer a reliable and profitable path forward.
Sunstone’s Commitment
Jonathan also touched on Sunstone’s dedication to innovation. With features like interactive touch screens and intuitive designs, their welders are becoming more advanced, updateable, and user-friendly. But it’s not just about the tools—Sunstone prides itself on the strong relationships they build with customers. “What sets you apart in this business is YOU,” Jonathan emphasized, encouraging business owners to stay true to their vision.
As the permanent jewelry industry continues to mature, there’s no doubt that exciting new trends and innovations are on the horizon. Jonathan closed with a message of motivation for artists pursuing their dreams: “Don’t give up on your dreams. You’re building something great.”
Check out the episode by clicking here!