Any small business owner knows the fears associated with taking the leap into following their dream of starting their own business from the ground up. Whether you’re quitting your 9-5, making huge financial investments, sacrificing your time, or all of the above, it can be intimidating to take the first step. Here you will find a comprehensive guide to launching your new permanent jewelry business.
Purchase your Tools
If you are looking to start your business on a budget read this blog post. Sunstone Welders has a great line up of products to get your permanent jewelry business started. It is important to choose the right permanent jewelry welder for you and to invest in high quality tools and chains.
Get Accurate Training
Receiving training that is accurate and given by trustworthy sources is vital. Sunstone has a free permanent jewelry training course here. It is important that you feel 100% confident in micro welding before you take clients. We recommend that you practice on your own and then on family and friends first.
Another great training opportunity is the Permanent Jewelry Expo. PJX is an expo dedicated to permanent jewelry. There are classes on welding, business practices, etc. It also boasts the largest permanent jewelry marketplace where you can form relationships with your suppliers and source tools and chain. You can go to pjexpo.org for more information.
Start Your Instagram Account
Instagram is the top marketing presence for permanent jewelry artists. It is a fantastic tool to market yourself, keep up with events in your local area, and to learn from and connect with other permanent jewelry artists.
Create Your Brand
This can sound overwhelming. But your branding is what sets you apart and attracts clients. Create a look and feel for your table set up, Instagram posts and any communication you have with your clients (emails, website, graphics, etc.). This will help you in the long run because you will remain consistent over different platforms, and it will help express your unique personality to your clients!
Embarking on your journey of starting your own permanent jewelry business may be daunting, but with the right steps, success is on the horizon! Begin by investing in quality tools. Ensure you receive accurate training to build confidence in your micro welding skills. Leverage the power of Instagram as a key marketing tool for connecting with fellow artists and potential clients. Finally, establish a distinctive brand that reflects your unique personality, creating consistency across various platforms and attracting clients to your one-of-a-kind jewelry offerings. Taking these steps will set you on the path to a successful and fulfilling journey in the world of permanent jewelry.